What to Wear on Holiday is a website to help travellers to decide what to pack for worldwide holiday destinations. The website itself was build by Clarified Web Design, and Define Media were commissioned to create the overall designs in photoshop. As part of the design brief we also designed a logo that could be used across both online and offline media. A key requirement of the website was to have an engaging home page, and a sample template design for a sub page that could be adapted across different layouts. To achieve this we used a grid structure that could further be translated into a mobile version of the website at a later date. We also produced some offline marketing material on this project such as business cards and postcards to extend the brand and help promote the website.
